Law firm (family law)

HNT Legal

How a Sydney law firm turned case stories into a steady flow of family law enquiries.

457

Family law leads

$500K

Contract value from those leads

$21

Cost per lead on the new ads

25x

Contract value vs ad spend

The first ads worked, then cost per lead climbed every month as they wore out.

457 family law leads on about $20,000 of spend, worth around $500,000 in contract value.

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