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SF Capital logoMortgage broking

SF Capital

How a mortgage broker used one deep-dive video to fill his pipeline.

50+
High-ticket leads from 1 video
448K
Views on the top video
7.5K
YouTube subscribers
6x
Return on marketing spend
YouTube thumbnail for SF Capital: Australia's Housing Crisis: What I Learnt From 100+ Hours of Research
Australia's Housing Crisis: What I Learnt From 100+ Hours of Research450K views

The challenge

Generic mortgage ads don't reach business owners who need complex loans.

What we did

  • Long, researched videos on the questions their clients ask
  • A podcast with business founders
  • Highlight films from their client events

The result

One video passed 448,000 views and brought in 50+ high-ticket leads.

Want a plan like this for your business?Book a free consultation

In their words

“The Social Wave team are experts in content marketing, delivered with flair, creativity and a personal touch.”
Tommy Lim, Founder, SF Capital
“Amazing outcomes on our YouTube platform. They not only work hard but they are really good at what they do.”
Fiona Yue, SF Capital

Videos we made

YouTube thumbnail for SF Capital: Australia's Housing Crisis: What I Learnt From 100+ Hours of Research
Australia's Housing Crisis: What I Learnt From 100+ Hours of Research450K views
YouTube thumbnail for SF Capital: Do THIS to Save Over $100,000+ on Your Mortgage (Australia)
Do THIS to Save Over $100,000+ on Your Mortgage (Australia)1K views
YouTube thumbnail for SF Capital: Should you KEEP or SELL to UPGRADE Your Next Home?
Should you KEEP or SELL to UPGRADE Your Next Home?1K views
YouTube thumbnail for SF Capital: Expelled from 2 Schools. Now Runs 600 Gyms | Luke Guanlao, CEO of...
Expelled from 2 Schools. Now Runs 600 Gyms | Luke Guanlao, CEO of Anytime Fitness Asia320 views
YouTube thumbnail for SF Capital: Why It’s Harder for Business Owners to Get a Loan (And What Actually...
Why It’s Harder for Business Owners to Get a Loan (And What Actually Works)283 views
YouTube thumbnail for SF Capital: How to Get a Loan When Your Business Structure Is “Too Complex”
How to Get a Loan When Your Business Structure Is “Too Complex”169 views
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